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It's difficult to watch the TV or thumb through a magazine these days without seeing a commercial or an advertisement that touts the wonders of the home air purifier brought to the market by Sharper Image. Their Ionic Breeze Air Purifier is considered an advancement in air cleaning and purification.

It used to be that air purifiers were mainly used in stuffy, smelly, smoky spaces. Recently however, as homes have become better sealed against weather for energy efficiency purposes, home air purifier sales have skyrocketed, thanks in part to the massive marketing efforts of Sharper Image in promoting their Ionic Breeze Air purifiers.

While most air purifiers on the market have been HEPA air cleaners, activated charcoal, or a combination of both, the technology behind the Ionic Breeze Air system takes a different approach to air purification. These units are actually electrostatic precipitators which clean the air by collecting airborne irritants, contaminants and allergens in the atmosphere of your home. It accomplishes this not with filters, as other air cleaners do, but by electrostatically charging the particles in the air, which are then attracted to charged collecting plates.

This process allows for even the smallest particulate material to be removed from the air, making the air you breathe in your home much more clean and healthy. Often, these small contaminants are just too small to be collected with traditional filtering processes. As well, with the improvements in air tightness of homes, the allergens and pollutants become trapped inside the home, leading to a significant rise in allergies and asthma. The Ionic Breeze Air purifiers can help to drastically reduce the build up of indoor air pollution and reduce health concerns.

Another unique feature of the Ionic Breeze Air is that it does not use traditional fans to move air through the unit, but uses what the Sharper Image calls the "Zenion Effect", which is a totally electronic method of drawing air in and through their room air cleaners. This makes them significantly quieter than other ones that rely on noisy fans to bring the air into the filters.

Since there are also no moving parts, there is less likelihood of a breakdown. Without the need to power a fan, the Ionic Breeze Air machines are also more energy efficient and this makes them much cheaper to operate than competing room air cleaners. Even though the Sharper Image air cleaner ionizer systems are more expensive to purchase, there are no filters to be replaced. So, over the course of years of operation, these high-tech ones will save you a significant amount of money, both in lower electric bills and in filter replacement savings.

It can be said of the Ionic Breeze Air Purifiers that they are simply a breeze to care for and maintain. The collection blades just need to be removed from the unit and wiped clean with a cloth or rag. This removes all the trapped particles and makes the machine ready to operate most efficiently and to continue cleaning the air.

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